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The Answer [8-25-19]

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The key to marketing is convincing consumers to spend money on what they need, want, or think they can't do without. How many times a week are we bombarded with the message you will soon discover how indispensable this product is?


Have you ever thought about things you think are indispensable in your life? What gadget, gizmo, device, or appliance do you think you couldn't live without?


Today, we're going to talk about John 15 and what Jesus says is absolutely indispensable. Remember, John 15 captures what Jesus teaches on the night before he's going to die on the cross. This is an essential of the essentials.


John 15 is about a relationship. John 15 is about having a healthy relationship with God. A healthy relationship with God is the only way to have a truly satisfying and significant life.


Jesus uses "fruitful" to describe a satisfying and significant life. Jesus says we live a fruitful life by abiding in him. In fact, chapter 15 is the 7th of the "I am " statements from Jesus:


  • I am the Bread of Life.

  • I am the Light of the World.

  • I am the Gate.

  • I am the Good Shepherd.

  • I am the Resurrection and the Life.

  • I am the Way, the Truth, and the Life.